How To Expand in France and Unlock the EU Market?

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Business France London and the Department of Treasury and Economic Affairs of the French Embassy in the United Kingdom organised a webinar to showcase why British and Irish Fintech benefit from setting up an office in France.

The event was co-organised and moderated by CFTE, the Centre for Finance, Technology & Entrepreneurship, an online education platform for digital finance which recently launched in France with the support of Business France; and supported by two sponsors ORWL Avocats, a French law firm specialised in innovation, and Nord France Invest, the regional development agency of the Hauts-de-France region.

The online event had 106 registrations. After a keynote from Cédric O, Minister of State to the Digital transition, and H.E Catherine Colonna, Ambassador to the United Kingdom, two panels of experts composed of government officials, successful entrepreneurs, and players of the French ecosystem presented the following key arguments and advice:

A. Speed – finding the right balance between the preparation and the execution phase is key.

B. Market – you can only be competitive at a global scale by addressing a sizeable market such as the French one, a diverse financial hub with access to the European and francophone market (Luxembourg, Belgium, Switzerland).

C. Proximity – location and geographical proximity matter for your expansion.

D. Talents – you will find all the talents you need in France and be able to recruit them abroad with the French Tech Visa.

E. France has changed – it’s business-friendly, easier to open an office and language is no longer a barrier.

F. Support – don’t hesitate to reach out to Business France or other associations in France who will help you accelerate your project.

Event Brief and Takeways

Agenda, Speakers and Quotes


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The Centre for Finance, Technology & Entrepreneurship (CFTE) is a global education platform that aims to equip financial professionals and organisations with the necessary skills to remain competitive in a rapidly changing industry. Our leading training programmes, curated by global industry experts, help talent build skills to join the digital revolution in finance. CFTE’s courses are globally recognised with accreditations from ACT, IBF, CPD, SkillsFuture and ABS.

At CFTE, our mission resonates with every learner’s goals to rapidly advance in their career, to thrive in their next project or even to lead the disruption in finance with their own venture. To help you do this, CFTE gives you the tools you need to master the right skills in digital finance. We bring exclusive insights from leaders that are steering the developments in the financial sphere from global CEOs to disruptive entrepreneurs. With CFTE you don’t just learn what’s in the books, you live the experience by grasping real-world applications.

If you are looking for rich insights into how the Financial Technology arena is transforming from within, we can help you get the latest knowledge that will stir things up in your career. CFTE offers leading online programmes in digital finance, covering an expanse of topics like – Payments, AI, Open Banking, Platforms, Fintech, Intrapreneurship and more, that will help you conquer the financial technology landscape. With this expertise at your disposal, you will be on track to turbocharge your career.

You will be learning from a curated line-up of industry leaders, experts, and entrepreneurs hailing from Fortune 500 companies and Tech Unicorns, among others. They will each be presenting their knowledge and experience in the field of digital finance. No matter if you are embarking on a new journey or fortifying your role, these lecturers and guest experts will guide you through the perspective of established institutions like – Starling Bank, Wells Fargo, tech giants like – Google, IBM, successful startups such as – Kabbage or Plaid, among many more!