London, 13th June 2021 – Meaghan Johnson, the Founder of Digital Magss, a leading CX consultancy, has joined CFTE’s Expert Network of more than +200 CEOs, Executives and Entrepreneurs to teach the biggest trends in financial technology. Meaghan’s course, “Applying The Basics of Customer Experience in Financial Services” will help learners understand how to create a fantastic end-to-end customer experience that take your product to the next level!
CFTE is shifting gears, as it brings in more of the industry’s finest experts to join the CFTE Expert Network to help share their expertise with the burgeoning finance world that is increasingly becoming technology-driven. CFTE’s expert community hails from some of the largest financial institutions to the most innovative startups. They carry forth CFTE’s mission to bring a disruptive change in the way finance is traditionally taught, by sharing their knowledge and authentic experience to the global ecosystem on topics that actually matter in Finance.
Meaghan Johnson has over 12 years of experience supporting banks, fintechs, tech companies, and management consultancies in helping them provide exceptional customer experience, product development, and strategic research. With a full-scale research background and deep experience in CX and UX best practices in digital financial services, Meaghan has worked with dozens of financial institutions worldwide from the UK, Africa, Europe, and North America. She is now the founder of Digital Maggs, an independent consultancy that helps banks, fintechs and company builders create innovative digital customer experiences.
Meghan aims to leverage her years of experience in the field to bring true insights to those who want to learn about “Applying the Basics of Customer Experience in Financial Services”. Meaghan, will dive into the fundamentals of customer experience, the building blocks of technology, psychology, and economics that are shaping how we create the perfect CX while also allowing learning to grasp the dos and don’ts of CX. The course also highlights how remarkable customer experience can be created through three core elements: personalization, timeliness, and predictive. By the end of the programme learns will be sure to conceptualise actionable ways to encompass a fantastic end to end customer experience.
The course is broken down into 3 key chapters:
- What Is Customer Experience
- Keys To Creating A Successful Financial Services Customer Experience
- Putting Great CX Into Practice
This course with Meaghan Johnson on “Applying The Basics of Customer Experience in Financial Services”, brings in an element of practicality and expert-led knowledge that is far from the insights that can be gained from anywhere else. Giving you access to learnings directly from experts, you can be sure to build up the knowledge to strategize the creation and execution of leading customer experience in fintech, banking, or even insurance.