The Founder of Digital Magss joins CFTE to teach Customer Experience in Financial Services

Meaghan Johnson, the Founder of Digital Magss, a leading CX consultancy, has joined CFTE to teach Customer Experience in Financial Services

London, 13th June 2021 – Meaghan Johnson, the Founder of Digital Magss, a leading CX consultancy, has joined CFTE’s Expert Network of more than +200 CEOs, Executives and Entrepreneurs to teach the biggest trends in financial technology. Meaghan’s course, “Applying The Basics of Customer Experience in Financial Services” will help learners understand how to create a fantastic end-to-end customer experience that take your product to the next level!

CFTE is shifting gears, as it brings in more of the industry’s finest experts to join the CFTE Expert Network to help share their expertise with the burgeoning finance world that is increasingly becoming technology-driven. CFTE’s expert community hails from some of the largest financial institutions to the most innovative startups. They carry forth CFTE’s mission to bring a disruptive change in the way finance is traditionally taught, by sharing their knowledge and authentic experience to the global ecosystem on topics that actually matter in Finance.

Meaghan Johnson has over 12 years of experience supporting banks, fintechs, tech companies, and management consultancies in helping them provide exceptional customer experience, product development, and strategic research. With a full-scale research background and deep experience in CX and UX best practices in digital financial services, Meaghan has worked with dozens of financial institutions worldwide from the UK, Africa, Europe, and North America. She is now the founder of Digital Maggs, an independent consultancy that helps banks, fintechs and company builders create innovative digital customer experiences.

Meghan aims to leverage her years of experience in the field to bring true insights to those who want to learn about “Applying the Basics of Customer Experience in Financial Services”. Meaghan, will dive into the fundamentals of customer experience, the building blocks of technology, psychology, and economics that are shaping how we create the perfect CX while also allowing learning to grasp the dos and don’ts of CX. The course also highlights how remarkable customer experience can be created through three core elements: personalization, timeliness, and predictive. By the end of the programme learns will be sure to conceptualise actionable ways to encompass a fantastic end to end customer experience.

The course is broken down into 3  key chapters:

  • What Is Customer Experience
  • Keys To Creating A Successful Financial Services Customer Experience
  • Putting Great CX Into Practice

This course with Meaghan Johnson on “Applying The Basics of Customer Experience in Financial Services”, brings in an element of practicality and expert-led knowledge that is far from the insights that can be gained from anywhere else. Giving you access to learnings directly from experts, you can be sure to build up the knowledge to strategize the creation and execution of leading customer experience in fintech, banking, or even insurance.

Meaghan Johnson, the Founder of Digital Magss, a leading CX consultancy, has joined CFTE to teach a course on Customer Experience in Financial Services

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Frequently Asked Questions

The Centre for Finance, Technology & Entrepreneurship (CFTE) is a global education platform that aims to equip financial professionals and organisations with the necessary skills to remain competitive in a rapidly changing industry. Our leading training programmes, curated by global industry experts, help talent build skills to join the digital revolution in finance. CFTE’s courses are globally recognised with accreditations from ACT, IBF, CPD, SkillsFuture and ABS.

At CFTE, our mission resonates with every learner’s goals to rapidly advance in their career, to thrive in their next project or even to lead the disruption in finance with their own venture. To help you do this, CFTE gives you the tools you need to master the right skills in digital finance. We bring exclusive insights from leaders that are steering the developments in the financial sphere from global CEOs to disruptive entrepreneurs. With CFTE you don’t just learn what’s in the books, you live the experience by grasping real-world applications.

If you are looking for rich insights into how the Financial Technology arena is transforming from within, we can help you get the latest knowledge that will stir things up in your career. CFTE offers leading online programmes in digital finance, covering an expanse of topics like – Payments, AI, Open Banking, Platforms, Fintech, Intrapreneurship and more, that will help you conquer the financial technology landscape. With this expertise at your disposal, you will be on track to turbocharge your career.

You will be learning from a curated line-up of industry leaders, experts, and entrepreneurs hailing from Fortune 500 companies and Tech Unicorns, among others. They will each be presenting their knowledge and experience in the field of digital finance. No matter if you are embarking on a new journey or fortifying your role, these lecturers and guest experts will guide you through the perspective of established institutions like – Starling Bank, Wells Fargo, tech giants like – Google, IBM, successful startups such as – Kabbage or Plaid, among many more!